Ledge Loungers

Ledge Loungers makes high-end poolside furniture that sits in the shallow end of your pool. The product is premium, durable, and designed for luxury outdoor spaces. But how do you photograph furniture that lives in water?

The brand needed lifestyle imagery that showed the product in context—real pools, real homes, real aspirational moments—without losing the premium feel that justifies the price point. Generic pool shots wouldn't cut it. This had to feel like luxury outdoor living, not a backyard catalog.

We scouted luxury properties in Austin with pools that matched the brand aesthetic: clean lines, modern design, high-end finishes. The shoot was designed around golden hour lighting—warm, flattering, aspirational.

We styled each scene to feel lived-in but polished. Real drinks on side tables. Open books. Sunglasses. The kind of details that make you want to be there. The furniture was the hero, but the lifestyle was the story.

Ledge Loungers launched their seasonal campaign with a complete asset library: lifestyle imagery for web, social, and print; product shots for e-commerce; and aspirational content for brand storytelling.

The imagery positioned the product exactly where it needed to be: premium outdoor furniture for people who take their poolside experience seriously. The campaign performed across all channels, driving both brand awareness and direct sales.